The war rages between global new sources and the humble local news that supports the surrounding and directly involved community. Does this lead to questions of allegiance, business or merely an issue of preferred news sources?
The dominance of global media and the media companies who control many varieties of news are constantly called into question over their bias, direction and overall content. Global media firms are commonly controlled by American organisations and investors, and frequently hold second tier firms who work out of other countries but remain under the same roof and business/news model. Student journalists are taught that these media companies are leading to a shrinking diversity, ownership bias and manipulative filters, affect the integrity of the journalism profession and are ultimately leading to the downfall of localised media. This to me are harsh sentiments to a timeless news model to which society has adapted.
The questionable freewill of journalists lies within any organisation, whether it be multinational or a privately owned county paper. The underlying message and content of all news is created and spooned from a higher authority in the media chain. The hierarchy of newsrooms and the ownership of media outlets disseminate news values which have become the expected voice and opinion of certain subcultures, sectors, groups and individuals in society.
The small versus the large is an argument played out on many stages. The news and environments in which it is streamed can be for the intended audience of many or in the case of as many as you can get. Small news publications should be solely focused on their immediate vicinity and the news that affects their community markets whilst larger national and global news resources can look towards larger stories that deserve more journalists and resources.
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